Waraire Boswell, a visionary designer known for transforming menswear, has died at the age of 48, leaving an enduring mark on the fashion industry. Celebrated for revolutionizing the power suit, he dressed high-profile figures such as Jay-Z, Will Smith, Kanye West, and LeBron James. Born on September 29, 1975, in Altadena, California, Boswell passed away on July 31, 2024, after a private battle with illness. His creative spirit continues to inspire.
Despite personal hardships, Waraire remained committed to crafting garments that empowered his clients. Before entering fashion, he studied Radio and Television Film at California State University, Northridge, and worked at talent agencies including United Talent Agency and the William Morris Agency.
Towering at 6’7”, Boswell struggled to find suits that fit, prompting him to design his own. His unique style quickly gained attention, and in 2002, he launched his namesake brand, “WARAIRE BOSWELL,” offering both custom and ready-to-wear pieces.
He became a go-to designer for elite athletes, including Kobe Bryant, Tristan Thompson, and Kevin Durant. From sharp suits to innovative sportswear, Waraire aimed to influence fashion on a global scale. His precision and creativity earned him accolades, including the Mercedes Benz Classic Designer of the Year award in 2005.
In 2017, he led a major redesign of McDonald’s uniforms and collaborated with major brands like Nike, American Express, and Fear of God. His work graced the pages of Vogue, GQ, and Vanity Fair.
Waraire approached fashion as an art form, finding inspiration in the everyday and pushing creative boundaries. Whether working with fine fabrics or repurposed materials, his designs fused elegance with practicality.
His legacy is one of innovation and excellence, having reshaped the fashion landscape with his bold vision. He is survived by his wife Monica, their children Miles and Mason, his mother Ann, and his sister Kasmin. The Boswell family is in our thoughts during this time of loss.